How to make money with banners and advertisements on your website
There
are two ways to make money with banners, (a) Directly
placing an affiliate partner/marketers banner on your website and (b)
Some advertiser wants to purchase a space on your homepage or other
page to display their advertisements on contract with you and paying
you a certain amount of money for that period. The options are
discussed below:Affiliate partner banners
In the first option you are the king. In your objective to make money with banners in this case it is you who decide where to put your affiliate marketers banners. But as you understand that you will only be paid on fulfill of certain criteria. Like either a sale is effected for the advertiser or a form is filled up and lead confirmed etc.
This is easy to get and you need not find out hard to place the nice looking banners on your website. Just ensure that you position them in the appropriate place on your home or tier two pages or on those pages where visitors will mostly land and click the next best attractive page. You need to analyze and judge this.
There are thousands of affiliate partners I have already discussed this in another page 'make money with affiliate website'. Just for you suggestion. These banners have pictures and behind it will have your affiliate links. In most cases the affiliate partner will provide you this banner and this picture will be in the partners website and not yours but many cases you can have the picture and simply link your affiliate code to the picture. The advantage here is that in case the affiliate partners website is down or they changed the picture name your website will not show the banner.
Direct banner advertisers
There are two ways to find these advertisers:
1) You find directly
2) You find them through a middle agent
How do you find them directly?
Your website is now doing well and you reserve a spot of certain dimension you feel appropriate and just keep it with a tag on top of that "Your ad here" or "contact here for advertisement". You might start receiving mails from interested parties. What then you need to ensure is to choose the right partner and not entertain somebody whose banner can take away lot of credibility from your website.
You also need to analyze that the space you are providing for this banner would not have been better utilized by you by putting any other effective information. Your homepage is the most valuable virtual real estate for you so you need to utilize the space mindfully. But end of all what matters is to make money with banners. If you are assured a certain sum of money for a space of 125x125 pixels it makes sense.
The advantage you get with these type of banner ads is you can ask your price and negotiate. Since there is no middleman you do not have to forgo any 'cut'.
The disadvantages are that advertisers can be demanding about specific place or otherwise for his advertisement. And it is somewhat difficult and more of chance factor that an advertiser looking at your website, finds you, and become interested in putting banner ads on your website.
How to get them through brokers?
The most popular in this category is Adbrite and text link ads. You can get all the relevant details on their website. The process is outlined below:1) Open the free account with them.
2) Select the appropriate category for your website.
3) Choose the relevant advertisers based on your 'asking price'
4) Check the site names who sold ad spots similar to your price.
5) Look at those websites and find the advertiser who purchased that space, click and go to the advertisers website and find out their contact information and offer them your 'asking price' justify with reasoning why your website can be better for him to place ads.
When you will be successful you will start to make money with banners displayed on your website.
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